Social Networking Through Text

Everyone is on every social network site out there by now.  Everywhere you turn, you have to follow someone, somewhere for something.

That usually means you too have to create accounts on those sites, setup your profile, add pictures, make your account custom by uploading backgrounds, logos, and anything that separates you from the standard template.

Who’s got the time (besides high school or college kids)?!

What if you just wanted to talk to your group of friends on your phone, but without setting up a huge list of numbers in your address book?  You may not even have everyone you want to chat with in your phone.

The solution is mimstr.  Mimstr allows groups of any kind to chat through text.  One person has to register on the mimstr website, but once they do, everyone else can join the group just by sending a text or email with their number in the message to the new list name and voila, they are added to the list!

Once everyone is on the list, you can start ‘text chatting’, which is my term for having a chat room type of discussion through text with countless number of people.

Let’s say you are meeting a bunch of friends on a Friday night and everyone is driving separately.  So, you get stuck in traffic, so you send out a quick message, ‘Hey running late, stuck on the expressway up at 95th street’.  Now, everyone gets your message and learns two things; 1) you’ll be late, and 2). Don’t take 95th street!

Then, say someone reaches the destination first and finds out it’s closed for a private party. They can then send a message to everyone, ‘Our hangout is closed, let’s meet at the other place one block over’.  Boom! Everyone is updated and knows the new plan without making a hundred calls trying to track down where everyone else is.

Get the picture?  So, mimstr enables group texting with ease and minimal setup time.  Most of the users never have to even go online!  Once they opt-in from their phone, they’re done and send and receive messages like they would any other text to a single person.

That’s just one way in which mimstr can be used from the individual standpoint.  Stay tuned for further updates on how retailers can use it and how it’s being used today.

Top 10 reasons to mimstr

Mimstr is a mobile marketing tool, but it’s also a communication tool.  What is communication anyway but marketing on a personal level.

Think about it, you have something to share with all of your friends, so you send a single text out to your mimstr list to update them all on the most recent event in your life.  That’s marketing on a small scale because you want some response, so you’re marketing yourself as having done something great even if it is only in your mind…

Let’s not forget that mimstr’s main job is to get companies to offer incentives to their customers through texting to benefit both parties.  The companies drum up new business and the customers reap the benefits by getting a good deal.

Ever want to drum up a conversation with a bunch of people while waiting in the airport?  What better way than to start a thread via text ? It’s quick and easy and doesn’t require expensive phone bridges where more than two people can talk at once.

Mimstr is an easy way to keep everyone informed at the same time, so I’ve generated a quick list to demonstrate the power of mobile marketing.  So here are a bunch of ideas where mimstr would be a huge asset to keep everyone in the group informed:

  1. High school coaches can mimstr to the parents on the status of each practice and game if there is inclimate weather or field changes.
  2. Groups of friends can mimstr on their weekly Thursday night gathering to verify where and when everyone should meet and if anyone is running late.
  3. College fraternities and sororities can mimstr with new pledges to update them on events and meetings.
  4. Working parents can mimstr their family members on when they are leaving work.
  5. Kids can create a mimstr ‘thread’ by texting all of their friends and having the responses go back to the group so everyone can have a say in where they are meeting that night.
  6. Ski clubs can mimstr their mates to update them on the weekend plans while still at work on Friday without worrying of everyone has access to their email.
  7. Fathers can update their family and friends on the status of the birth of their child as it’s happening right from the hospital room.
  8. Personal trainers and instructors can inform their class when they are not going to make it to a regularly scheduled training session or if a different instructor will be teaching their class.
  9. Companies can mimstr with their outside sales people without relying on each of them having smart phones or internet access.
  10. Last, but not least, families or any large groups can mimstr to keep in touch and to organize a meeting place after everyone has gone their own way either on a vacation or maybe just a weekend getaway.

Mimstr brings the world a little closer when you don’t have to worry about where everyone is if they don’t arrive at the meeting place on time.

I hope you figure out cooler ways to mimstr and let us know! I’d love to add 10 more ideas to the list and then 10 more after that.  Mimstr has endless capabilities, so I hope our users find all sorts of ways to benefit from mass mobile communication.

Mimstr vs. Twitter

It seems that only in the past few months, everyone has discovered Twitter.  It’s been around since 2006, but only has recently achieved Uber status where you can’t throw a stone without hitting someone who isn’t asking you to follow them on twitter.

Mimstr has some similarities in that it’s a marketing tool that uses text messaging and can update multiple people at the same time.  That’s about where the similarities end.

Twitter is an online micro-blog where users can elect to receive mobile updates, but its not the default. Mimstr only works through mobile updates, so users that opt-in will always get your message on their phone.

Twitter is gaining popularity because it allows people to be heard by people they normally would have no access to like celebrities, news channels and companies.  It also allows people using twitter to market themselves by being heard daily keeping themselves in the forefront of the minds of their followers.  The downside of twitter, as I see it, is that it requires anyone who wants to participate to register and create an account.

Mimstr on the other hand, doesn’t require an account by people who want to participate in digital coupons from retailers, or even if they just want to be on their friend’s ski house event update list.

Therefore, mimstr is a tool that can be used by anyone with a mobile phone that can text, but doesn’t require them to even have a computer!  Twitter not only requires users to register, create an account and have a computer, but requires a little technical savviness to update your profile page and separate it from the crowd.

So, twitter is a great communication tool to keep people updated if you have something interesting to say, but mimstr is a better way to reach out directly to people since it’s main line of communication is through texting.  Twitter’s first line of communication is the web and texting is secondary.

Plus, I’m not sure I want to follow my favorite Italian restaurant on twitter, since I don’t think that they will have much to say that will intrigue me.

Twitter is great for events like following a golf tournament where the blogger can send quick updates on a player after each shot, and it may be easier to read on a mobile browser than to get constant text messages.

Mimstr, on the other hand, is better to get updates from that Italian restaurant to tell me that I can get a free tiramisu with this text message anytime this weekend.  Now that’s intriguing!

If you want to be popular, use twitter, if you want to increase revenue, use mimstr.

Texting for profits

Texting, or SMS, has taken over the communication world for those under 40.  I can’t seem to talk to anyone anymore without being interrupted by them replying to no less than a dozen text messages from their ‘virtual’ friends.

Being the communication medium of choice by the largest consumer market, marketing through text messaging seemed inevitable.  Meet Mimstr.

Companies can now reach their market directly by sending their customers incentives right to their mobile phones, and unlike print or radio advertising, mobile marketing is direclty measureable!

Having direct feedback on each marketing campaign is invaluable so that companies can tailor their campaigns for their specific goal; drum up business on slow days, increase sales of a certain item, or just offer loyal customers a discount.

Whatever the incentive is, mobile marketing has a solution.  Mimstr makes that possible with a straight forward, easy to use interface that is the same as any email web client, so everyone will feel right at home using it.  Mimstr is a completely turnkey solution where customers opt-in and opt-out voluntarily, so there are no mobile number lists to manage.

Therefore, all there is left to do is to get the word out you’re using mimstr, tell your customers and let them opt-in.  Then, draw them back with weekly incentives, or digital coupons as we like to call them and watch your business grow.

It’s quick, easy and all the rage.  What are you waiting for? Everyone’s doing it!  Join Mimstr today and start building up your business.

Welcome to Mimstr!

Welcome to Mimstr, the new all-in-one marketing dashboard that allows users to send out broadcast mobile messages, bulk HTML emails while updating their twitter and facebook accounts all from the same interface!

The fundamental premise behind mimstr is for companies to use it to send out digital coupons to their customers that offer incentives for them to return, redeem their discount thus increasing revenue.

Mimstr differs from those other short code, auto responder services because it contains your brand name in every message it sends out.  Therefore, you can maintain your brand in every aspect of your marketing.  Short codes are usually shared and have to use keywords to identify your business, so your brand blends in with others and gets lost in the noise.

Because mimstr can be your one stop shop for your online marketing, you can reach out to your mobile savvy consumers, while blasting out to your existing email recipients, and also update your twitter account and facebook groups all at the same time without having to go to mutliple sites while maintaining your brand in every message.