Top 10 reasons to mimstr

Mimstr is a mobile marketing tool, but it’s also a communication tool.  What is communication anyway but marketing on a personal level.

Think about it, you have something to share with all of your friends, so you send a single text out to your mimstr list to update them all on the most recent event in your life.  That’s marketing on a small scale because you want some response, so you’re marketing yourself as having done something great even if it is only in your mind…

Let’s not forget that mimstr’s main job is to get companies to offer incentives to their customers through texting to benefit both parties.  The companies drum up new business and the customers reap the benefits by getting a good deal.

Ever want to drum up a conversation with a bunch of people while waiting in the airport?  What better way than to start a thread via text ? It’s quick and easy and doesn’t require expensive phone bridges where more than two people can talk at once.

Mimstr is an easy way to keep everyone informed at the same time, so I’ve generated a quick list to demonstrate the power of mobile marketing.  So here are a bunch of ideas where mimstr would be a huge asset to keep everyone in the group informed:

  1. High school coaches can mimstr to the parents on the status of each practice and game if there is inclimate weather or field changes.
  2. Groups of friends can mimstr on their weekly Thursday night gathering to verify where and when everyone should meet and if anyone is running late.
  3. College fraternities and sororities can mimstr with new pledges to update them on events and meetings.
  4. Working parents can mimstr their family members on when they are leaving work.
  5. Kids can create a mimstr ‘thread’ by texting all of their friends and having the responses go back to the group so everyone can have a say in where they are meeting that night.
  6. Ski clubs can mimstr their mates to update them on the weekend plans while still at work on Friday without worrying of everyone has access to their email.
  7. Fathers can update their family and friends on the status of the birth of their child as it’s happening right from the hospital room.
  8. Personal trainers and instructors can inform their class when they are not going to make it to a regularly scheduled training session or if a different instructor will be teaching their class.
  9. Companies can mimstr with their outside sales people without relying on each of them having smart phones or internet access.
  10. Last, but not least, families or any large groups can mimstr to keep in touch and to organize a meeting place after everyone has gone their own way either on a vacation or maybe just a weekend getaway.

Mimstr brings the world a little closer when you don’t have to worry about where everyone is if they don’t arrive at the meeting place on time.

I hope you figure out cooler ways to mimstr and let us know! I’d love to add 10 more ideas to the list and then 10 more after that.  Mimstr has endless capabilities, so I hope our users find all sorts of ways to benefit from mass mobile communication.

Mimstr vs. Twitter

It seems that only in the past few months, everyone has discovered Twitter.  It’s been around since 2006, but only has recently achieved Uber status where you can’t throw a stone without hitting someone who isn’t asking you to follow them on twitter.

Mimstr has some similarities in that it’s a marketing tool that uses text messaging and can update multiple people at the same time.  That’s about where the similarities end.

Twitter is an online micro-blog where users can elect to receive mobile updates, but its not the default. Mimstr only works through mobile updates, so users that opt-in will always get your message on their phone.

Twitter is gaining popularity because it allows people to be heard by people they normally would have no access to like celebrities, news channels and companies.  It also allows people using twitter to market themselves by being heard daily keeping themselves in the forefront of the minds of their followers.  The downside of twitter, as I see it, is that it requires anyone who wants to participate to register and create an account.

Mimstr on the other hand, doesn’t require an account by people who want to participate in digital coupons from retailers, or even if they just want to be on their friend’s ski house event update list.

Therefore, mimstr is a tool that can be used by anyone with a mobile phone that can text, but doesn’t require them to even have a computer!  Twitter not only requires users to register, create an account and have a computer, but requires a little technical savviness to update your profile page and separate it from the crowd.

So, twitter is a great communication tool to keep people updated if you have something interesting to say, but mimstr is a better way to reach out directly to people since it’s main line of communication is through texting.  Twitter’s first line of communication is the web and texting is secondary.

Plus, I’m not sure I want to follow my favorite Italian restaurant on twitter, since I don’t think that they will have much to say that will intrigue me.

Twitter is great for events like following a golf tournament where the blogger can send quick updates on a player after each shot, and it may be easier to read on a mobile browser than to get constant text messages.

Mimstr, on the other hand, is better to get updates from that Italian restaurant to tell me that I can get a free tiramisu with this text message anytime this weekend.  Now that’s intriguing!

If you want to be popular, use twitter, if you want to increase revenue, use mimstr.